Inventory Sharing Across Multiple Channels
SKUs help you avoid overselling and keeping you from missing a sales opportunity across online stores and retail stores. With unique SKUs, you can share your inventory across all of your online stores, which means your available inventory will constantly be updated, in real time. You can share your inventory across all sales channels(Retail stores, shopping carts, marketplaces etc), so there is no need to reserve inventory for just one. This means more sales opportunities for you, and more accuracy across all channels. It’s a win-win.